In this case, the presenter had a theme (right place, wrong time) within a theme (one sure thing) complete with funky 70’s theme song and an elaborate outfit to wear on stage. We wanted the visuals to be extremely simple and not detract from that. No need to muddy the message, you know?
To that end, we developed a simple, conservative look for this audience of lawyers. It was designed to help give a through-line for the discussion yet keep the focus squarely on the presenter. We also connected our client with some colleagues who developed the CGI sequence. The resulting presentation went “exceptionally well” and our client was asked to deliver it again at a prestigious association meeting.